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About Us

It is our vision to help foster a loving, joy filled environment, confident that we can assist in bringing your family balance, structure, guidance and harmony; to assist in mentoring your children in their earliest stages of development with empathy, love, and kindness.

Brandi Jordan


Brandi has been helping new families grow, adjust, and find balance for almost two decades.

Brandi is a Board Certified Lactation Consultant, Pediatric Sleep Specialist, Newborn Care Specialist and a Postpartum Doula. She holds a BA in Child Development and a Master's of Social Work from USC, where she is adjunct faculty lecturing in the area of infant mental health and culturally competent mental health care.

In 2009, she opened The Cradle Company, a pregnancy and postpartum resource center. Brandi's work as a consultant, parenting group leader, and in-home practitioner has led her to develop a unique philosophy of gentle parenting techniques that are a pragmatic, practical and healthy approach for the "whole" family. In 2018 Brandi founded the National Association of Birth Workers of Color.

Jessica Crussel is an Administrative Assistant at The Cradle Company. Previously, she worked as an Administrative Assistant for the U.S. Department of State and as a Registered Nurse in Upstate New York. She has a Bachelor’s Degree in Health Studies and an Associates in Nursing. Jessica is married and has one fur baby, a cat named Poppy. She and her husband currently live in Guatemala where they enjoy touring coffee farms and markets on the weekend.

Jessica Crussel

Administrative Assistant

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